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[Chinese shoes Network - brand observation] August 7 afternoon, called "Asian night" Liu Xiang in the men's 110 meters hurdles preliminaries due to accidental fall, missed the cut in the news caused strong concern microblogging users, a large number users express regret and respect through microblogging. Behind this top by enormous pressure not only Liu Xiang, as well as its endorsement of the enterprise. Is passively waiting for the huge losses again fall accident may result trapeze come again, or take the decisive shot of crisis public relations, it is a key test of maturity of enterprises in brand building development on the road. This Nike classic public relations crisis. From Nike to domestic construction machinery industry, I think, in the face of crisis, engineering machinery enterprises can like Nike as perfect public relations? In the fierce competition in the market tide, a company in the arena as "night" in general, there are homeopathic, also adversity, there are brilliant, inevitably fall, the real competition, not just test you on the battlefield How brave, more often also test how you buck the trend? bury the hatchet, to turn things around. Look how Nike bury the hatchet As we all know, early in the 2008 Beijing Olympic Games, Liu Xiang had to retire because of injury, according to media estimate, Liu Xiang, the 2008 accident retire allow sponsors market losses of 30 billion yuan. Unfortunately, however, has not been out of the race trapeze businesses ruthless abandon, on the contrary, it became a good opportunity for all business competition crisis public relations capacity. Many companies have signed to play emotional card, Liu Xiang's position to understand the situation and will continue to work with Liu Xiang. Nike is the first time advertised word: "love the game, love spell on all pride, love it win another one back, love to give up everything; love glory, love frustration love sports, even if it breaks your h jordans on sale mens eart." By Emotional Raiders prominent national hero image, and thus dilute the track performance, avoid business risks. 2012-year history of the picture was repeated, with the face of "night" falls again, in its endorsement of all the brands I do not know what to do, when the indecisive, the Nike again quick to react, expressing greetings to the trapeze, indicated The firm's future and "one of China's greatest athletes" to continue to cooperate. Some would say that Nike is silly it? Lesson, do not yet tasted enough of it? Why would consistently "follow" Liu Xiang, in fact, this is a wise move, Nike, in the face of crisis bring trapeze Nike reflects the loyalty and justice, the use of people on the trapeze charisma of admiration, shape their own good brand image. Some people say, "This Nike public relations, and Liu Xiang as if one spokesmen" person sword. "The long-term PR strategy and a complete public relations plans and rapid response mechanism, multi-channel marketing reach, are worthy of Chinese enterprises to learn." Faced with the crisis of construction machinery industry can reproduce "Nike public relations" As previously said, in the fierce market competition, we do not just try to run, but also to think about how to stand up after the fall, in order to run faster and farther. From the recently ignited "Komatsu quality gate" to the "Three Ones layoffs door" to "door in the UN General Assembly single question" How Not to mention the fact that, on these three from the "gate" incident of view, which worry Perhaps only this giant three taste deepest feelings. Of course, for a company in the long course of development, will inevitably encounter various obstacles, like a person, like in the growth process, we will encounter setbacks and difficulties. The face of doubts and criticism, we escape, hide, or brave, can be the perfect public relations crisis is a test of a corporate brand image-building measure to rise to a higher l cheap air jordans evel. I think escape Ye Hao, hidden worth mentioning, that can brave face like Nike, soldiers to the breakwater to soil cover, sincere face better reflect a company's attitude and responsibility. Engaged in construction machinery industry as a media worker, we wish our engineering machinery enterprises in the future path of development can go more stable, faster, better, more courageous in the face of adversity, to better reflect our responsibility ! and served as the face of the crisis, construction machinery enterprises can do it "Nike public relations" (Chinese shoes Network - the most authoritative and most professional shoe Information Centre)? Adidas introduced the American football shoes Samba as early as 1962; it was a popular sneaker in 70 and 90s. Since 2010, the shoes came back, and in 2010 published a new autumn / winter. Made of cloth tannin material on the upper collocation of white soles, shoe laces, tongue and cushion, showing a clear contrast effect, but also enhance the texture of products xing. In addition, the most special thing is that the design of the guide mark on the shoelace buckle is characteristic of the so-called World Edition. Bape Quick Sta 2010 autumn shoes G1950 x Pony 2010 autumn / winter series of joint sneakers comments on last article: "Bape Quick Sta 2010 fall shoes" next article: G1950 x Pony 2010 autumn / winter series of joint shoes sports brand Asics recently for its classic running shoes, Gel, Epirus brings new Light Grey/Navy color. Shoe body suede, and canvas with mesh made with light gray as the main theme, and respectively in the side and into the tongue, followed by red and blue increase highlights, combined with 3M and white light reflecting the details in the end. -- -- -- -- -- -- -- extended reading -- -- -- -- -- -- must see about eleven trendsetter street culture film global wonderful collection of interesting things! The most unusual armpit cheap jordans wind 2014 30 the cover to you all want to start with a foreign book in absolute dry cargo / hungry City + hard dog! 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Rupert Sanderson ( Rupert Sanderson ) in 2001 to return to London Mayfair founded the namesake brand, design a pair of " Less is More " heels." If too much modification, will lose the space to imagine. " So Rupert Sanderson ( Rupert Sanderson ) design, no fancy accessories and colors, replace sb. Is the quality of material combination, as well as shoes sturdy architecture. " What concerns me the most are each on the heels of proportion, and comfortable design is my major premise. " From Rupert Sanderson ( Rupert Sanderson ) at the hands of the heels, lines of action. " Girls wearing high heels should be sexy, confident and power. "In the 08 autumn series, Rupert Sanderson ( Rupert Sanderson ) attempt in simple lines make a breakthrough, to design a higher, more complex structure tailoring high-heeled shoes. The KitKat ankle boots cheap air jordans online , inspired from the 1950's movie " All About Eve " -- " Eve " actress Anne Baxter in the large round neck dress, and a launch soon to become a victim of many actresses.In Rupert Sanderson ( Rupert Sanderson ) 09 spring and summer series, launched a toe KitKat ankle boots, more show outstanding manual and accurate proportion. " My design never follow the fashion, I just do what I want to do. "Designer Rupert Sanderson ( Rupert Sanderson ) like in the street to observe others to wear their own shoe design way of walking, for his design brings another point of inspiration. " Although the shoes are accessories, but obviously they can change your clothes and the contour, especially those that unbelievable high heels. "Designer Rupert Sanderson ( Rupert Sanderson ) namesake brand was founded after just a few years, he got Gwyneth Paltrow ( Gwyneth Paltrow ), Keira Knightley ( Keira Knightley ), actress 's favor. And in more than 100 large department store, I also won the fashion designers sometimes "Oscar " 2008 year " British Fashion Awards " ( British Fashion Awards ) Accessory Designer ( accessory designer of the Year Award nomination ), at the same time also nominated designer: Kelsey, Lara Bohinc and Jonathan.The Rupert Sanderson ( Rupert Sanderson ) brand archives:Country: United KingdomCreate time: 2001Products: footwearFounder: Rupert Sanderson ( Rupert Sanderson )Headquarters: LondonRonnie Fieg in New York fashion week completed the establishment of the brand since the first show release, in addition to wonderful clothing, many shoes fans may pay more attention to what new shoes design. Both Adidas Ultra Boost KITH conference in new works appeared in the shoes, and the ASICS GEL-Lyte III New Balance 997.5 new color and new color, which is also part of the classic previously offered before, at the foot of light is enough to hold up a beautiful scenery line. Although it is not yet known when the follow - up expects to be on sale, they bel cheap air jordans ieve it is worth the wait. The Air Jordan 11 Retro Low GS ??Citrus?? is set to return in 2015. The last time the Air Jordan 11 Retro Low GS ??Citrus?? released was back in April 14th, 2001. Advertisment This Air Jordan 11 Low will feature a similar color scheme as the original release and will come in sizes that will go from 3 ?C 9.5. The size system for GS models in 2015 will be available all the way up to sizes 9.5, but if the shoe is not a GS the size system will remain the same 3.5 ?C 7. That means that if you??re someone (mens sizes) who was unable to cop these back in 2001 and wear a smaller shoe size, then in 2015 you might have a chance to fit your foot into the newly released Air Jordan 11 Retro Low GS ??Citrus?? colorway. The shoe is fully dressed in a White and Citrus color scheme. Featuring an all-White smooth leather upper with Citrus accents on the tongue tag, back heel and translucent outsole. Air Jordan 11 Retro Low GS Citrus 2015 Release Date Check out the additional detailed photos of the kids?? Air Jordan 11 Low GS ??Citrus?? below that will be available in gradeschool to toddler sizes running up to a size 9.5Y on Saturday, June 20th, 2015 at select Jordan Brand retailers. The retail price tag is set at $120 USD. Let us know in the comments section if you??re happy to see these return in the new GS-size system and stay tuned to Sneaker Bar for further updates as they develop. Air Jordan 11 Low GS ??Citrus?? White/White-Citrus 580521-139 June 20, 2015 $120 RELATED: Air Jordan Release Dates Source: TitoloFrom the beginning of 2005, Lining was an annual generation of frequency (1, 2 generations of the same year), launched a series of super light running shoes. As the name implies, ultra light series shoes with lightweight as the main selling point. After the accumulation and evolution of the 12 generation, and absorb the latest technology and philosophy, the world running shoes in March this year, Lining has finally l jordan 3 katrina 2018 aunched the 13 generation of super light running shoes. 42 yards of shoes only weighs only 185g, is really the ultimate lightweight. The fabric yarn forming one fly Li Ningchao light 13 generation shoes vamp uses yarn and flexible new MONO single fiber. In addition to outline, part of the large mesh woven fabric fly, while MONO is almost transparent to thin yarn. The tongue part is also used to fly the full range of woven yarn material, to create a lightweight breathable wearing experience. High hardness heel part of the bracket to ensure the stability of the heel. In addition, from the heel to the tongue, on the edge of the shoe body is covered with a layer of hot laminating film, hard to add support to the inside, to strengthening the role of. 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